Heat transfer labels are popular for clothing and industrial textiles thanks to their durability and versatility. These labels are typically made from a thin, flexible material that can withstand high temperatures and be applied to various fabrics and surfaces. In this blog post, we'll take a closer look at the benefits of heat transfer labels and their multiple applications in the world of textiles.
One of the main advantages of heat transfer labels is their durability. Unlike traditional woven or printed labels, heat transfer labels are designed to withstand harsh environments and extreme temperatures. They can be applied to materials such as nylon, polyester, and other synthetic fabrics, as well as leather, rubber, and other industrial textiles. This makes them an ideal choice for various applications, from athletic wear to workwear.
Another benefit of heat transfer labels is their versatility. They can be customized with various designs, including logos, graphics, and text, and can be made in any size or shape. This makes them an ideal choice for branding and labeling, as they can be used to add a professional touch to products of all kinds.
In addition to their durability and versatility, heat transfer labels are also very easy to apply. They can be applied using a heat press, which uses heat and pressure to transfer the label onto the fabric or surface. This process is quick and efficient and can be done in large quantities, making it an ideal choice for manufacturers and textile producers.
There is a wide range of applications for heat transfer labels, from clothing and athletic wear to industrial textiles and safety equipment. For example, heat transfer labels are commonly used on high-visibility clothing and safety equipment, such as vests, helmets, and gloves. They can also be used on workwear, such as coveralls and uniforms, to add branding and identification.
In the world of fashion and apparel, heat transfer labels are a popular choice for adding branding and care instructions to clothing and accessories. They can be used on everything from t-shirts and sweatshirts to hats and bags and can be customized to match the brand's aesthetic and design.
Overall, heat transfer labels are a versatile and durable choice for labeling and branding a wide range of textiles and surfaces. Their ease of application, customization options, and durability make them an ideal choice for manufacturers and producers in a variety of industries, from fashion to industrial textiles
2020 is over, and good riddance! This past year we learned a great deal through the struggle of the COVID-19 pandemic and what we needed to change. We saw issues, and we changed them; we saw failures, and learned from them; we saw successes, and we replicated them.
The button below is for a great Forbes article on preparing your teams for a successful 2021. It's our wish that 2021 will a wonderfully successful year for your business!
Vegas in 2021- Shot show
British Prime Minister Winston Churchill stated, “There is nothing wrong with change….if it is in the right direction.” In this current condition, it can seem moving in the right direction is unclear and unknown, with so many challenges we face during this global pandemic. Businesses have met so many problems over the last several months from total shutdown, laying off workers, pay cuts, loss of revenue, and complete business closures. What have we learned from these difficult times? Jack Welch, former CEO of GE, stated it best; “Change before you have to.”
One of the lessons, as an organization, we implemented right away was to look at new opportunities for new products, services, and with our customers. We looked at how our customers were shifting from the production of items they had been producing for years to new PPE items. We looked at what we could do to support them with labeling and promoting these new products with new or stock labels. We developed more robust relationships with our customers by working with and providing resources based on the pivot many were making. Partnerships rely on trust and commitment; these trials that our customers have faced for the last several months have encouraged growth and developed our ability to be a reliable partner.
Flexibility has been critical to successfully navigating this new challenging business world. Some of our customers came to us as the viral pandemic began that slowed economic growth and affected everyday lives with concerns about paying invoices. Our customers saw products returned, canceled purchase orders, and full-scale manufacturing shutdowns; they did not see the healthy cash flow to be able to continue paying mounting invoices becoming due. As calls and emails came in asking for additional time to pay invoices, we had to make a decision; maintain the status quo and say no, or be flexible and work with our customers. We choose to consider the long-term relationship that we strive for with each customer, working with each one on a specific plan to help them in their time of need. The outcome, our customers fulfilled their commitments to the financial arrangement established with them. We now have stronger business relationships because we worked together to support one another.
Elenor Roosevelt, an advocate for social and equality change, stated, “In business, courtesy and efficiency have a symbolic relationship.” Flexibility and working with our customer’s needs allowed a greater understanding of how we can be more than just a transactional partner but an essential resource to our customers. We are grateful for all of our customers, but more importantly, we love being a part of their journey.
Surviving in challenging Times
As I came into the office today, I notice our petunia flowers by our front door. They were blooming and beautiful; these flowers produce a fragrance that was delicate and sweet. I had to stop and take in these beautiful flowers for just a moment and the elegant design they made in our planter. I wondered for a moment what can I learn as a business owner from these flowers. Here a few things I reflected on:
Many of our customers have experienced many difficult challenges during this COVID-19 pandemic. This virus has affected every aspect of our lives from our schools closing, online graduations, cancellations of trade shows to our businesses shutting down, or working from home.
As businesses, we have had to change how we meet our customers' needs. One area we have been able to help old and new customers with branding products with our stock Made in the USA labels. We have seen our customers pivot their business to manufacturing PPE, and we have been able to help them brand their products with these labels.
Here at W&W Associates, we are proud to help our customers pivot with new products that help protect our families, healthcare workers, and those that a vulnerable to this virus.
January 01st, 2020
Partnering with you to brand your products for your customers.